WHAT PERSONAL DATA WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and certain cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that brought you to the Site, and information about your interaction with the Site. We refer to this automatically collected data as "Device Data".
We collect Device Data using the following technologies:
- “Cookies” are data files placed on your device or computer and often contain an anonymous unique identifier. For more information about cookies and how to disable cookies, please visit: http://www.allaboutcookies.org.
- "Log files" track actions on the Site and collect information including your IP address, browser type, Internet service provider, pages from which you are sent to the Site and where the Site directs you to, and date and time stamps.
- "Web beacons", "tags" and "pixels" are electronic files used to record information about your use of the Site.
When you make a purchase or attempt to make a purchase on the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit or debit card numbers), email address and, if applicable, telephone number. We call this data "Order Data".
HOW WE USE YOUR PERSONAL DATA
We generally use the Order Information we collect to fulfill orders placed through the Site (including to process your payment information, prepare it for shipment, and provide invoices and/or order confirmations). We also use this Order Data to:
communicate with you;
monitor orders for potential risks or fraud; and
send you information and advertisements about our products or services, according to the preferences you indicate.
We use the Device Information collected (in particular your IP address) to monitor potential risks and fraud, and more generally to improve and optimize our Site (for example, by generating analytics on how our customers navigate the Site and to assess the success of our marketing and advertising campaigns).
TO WHOM WE DISCLOSE YOUR PERSONAL DATA
We provide your Personal Data to third parties who help us use your Personal Data as described above. For example, we use Shopify to operate our online store. You can read how Shopify handles your Personal Data on the https://www.shopify.nl/juridisch/privacy page. In addition, we use Google Analytics to understand how our customers use the Site. You can find more information about how Google uses your Personal Data on the https://policies.google.com/privacy?hl=nl page. You can also opt out of using Google Analytics on the page https://tools.google.com/dlpage/gaoptout.
We may also disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful information request we receive, or to protect our rights in other ways.
As described above, we use your Personal Data to send you targeted advertisements or marketing messages that may match your interests. For more information on how targeted advertising works, please visit the Network Advertising Initiative ("NAI") information page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising at:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
You can also opt out of certain of these services through the Digital Advertising Alliance opt-out pages: http://optout.aboutads.info/.
DO NOT TRACK
A "Do Not Track" signal from your browser does not change our approach to data collection and use.
If you live in Europe, you have the right to access the Personal Data we hold about you and request that your Personal Data be rectified, updated or deleted. If you wish to exercise these rights, please contact us using the contact details below.
In addition, if you live in the EU, we note that we process your personal data for the performance of agreements we have with you (for example if you order something via the website) or for the representation of our legitimate interests listed above. Please note that your Personal Data will be transferred to countries outside of Europe, including Canada and the United States.
When you place an order through the Site, we will retain your Order Information until you ask us to delete it.
This Site is not intended for persons under 16.
If you want to know more about how we handle privacy or if you have any questions or want to make a complaint, you can send an e-mail to firstname.lastname@example.org or send a letter to the address below:
Varenbergstraat 2, Sint-Gillis-Waas, 9170, Belgium